Hi Reader, You’re not just tired because you’re working too much.You’re also tired because you’ve been working on the wrong things for too long. 😬 I know, because I’ve often been the QUEEN of it. A “yes” to anything is always a “no” to something else—and I’ve had more spinning plates than a diner kitchen lately. Updating my own website design (currently paused because OMG, I need inspiration and I’m my last priority), reorganizing my Downloads folder (it does actually need it), or tweaking my...
21 days ago • 6 min read
Hi Reader, Let’s talk about something that freaks out a lot of newer business owners: paying for software (and subscriptions). This week I’m talking about automation in my latest blog + video post—and with that always comes the most common objection I hear: “Why would I pay $200+ a year for a CRM when I can just do it myself—for free?” I get it. –I really do.When I was first building my business (10 years ago now 😳), I felt the same way! Two years in, I was eyeing Dubsado with a shot of...
about 1 month ago • 5 min read
Hi Reader, My husband and I watch a lot of true crime —because people are weird and fascinating— and those documentaries often spark deep conversations in our house about what we think/feel we know about people vs. what’s actually provable, which is why a jury can be so dicey! It’s both interesting and a little uncomfortable when you realize how often our brains just fill in the blanks. Yesterday, we were out on the back deck with Luna 🐾, soaking up the sunshine and rehashing one of our...
about 1 month ago • 8 min read
Hi Reader, This week I watched an interview with Vanessa Lau on Jenna Kutcher's YouTube channel (watch it here; fanTAStic episode!) where they addressed a recurring theme I keep seeing/hearing about. We've been force-fed this hustle-culture vibe via YouTube ads and 'bro-marketers' with Gary V.-style personalities or comments from Kim K. like, "Get your f*cking ass up and work" for perhaps YEARS now, and I think –as a collective entrepreneurial group in the online space– we're all tryna hop...
about 2 months ago • 7 min read
Hi Reader, Pro tip: when a legit journalist emails you asking for an interview & says they have a tight deadline, they mean it. So, if you didn't see the email (for no more than) 2 hours after they sent it, they may have already written that story without you. 😂 Market Watch (of all places) reached out to me this week after finding my old blog post titled, To curse, –or not to curse: is it okay to swear in your business? and asked if I had time to talk with him about it. By the time I wrote...
2 months ago • 4 min read
Hi Reader, This week’s been full of tiny interruptions. Not the dramatic, derail-your-day kind, though. More like soft pings and at times constant background distractions that slowly chip away at your focus like death by a thousand paper cuts. 😳 So here’s the thing: This week wasn’t hard, exactly. But it was… interrupt-y. My mom had hip surgery (she’s doing great so far! ✨), and even though I’m not physically there & about ~1,300 miles away, the constant group texts, check-ins, and family...
3 months ago • 5 min read
Hi Reader, For those of you wondering: I'm sad to report that Peanut the chipmunk didn't make it. 😔 We all tried, and it was looking positive for the first couple days, but it apparently had internal injuries that couldn't be fixed & a concussion. At least it was as comfortable/safe as possible for its passing... 🤷♀️🙈🪦 In other news, something I've been noticing a lot lately is a feeling of not-enough-ness due to comparison, or cycles of imposter syndrome & burnout on repeat. I was justing...
3 months ago • 9 min read
Hi Reader, This week I was walking Luna 🐶🦮 near our house & found a chipmunk 🐿️ in the road –which is not at all unusual for New England because they're everywhere. Just like with squirrels, these little guys are a dime a dozen, but they're much cuter than squirrels somehow. 🤭 It didn't look dead, but this chipmunk wasn't moving as we walked closer to it. I shortened Luna's leash as we got even closer & it still wasn't moving, –because, hound dog vs prey? Not a thing I wanted to participate...
3 months ago • 7 min read
Hi Reader, obligatory grad pic Yesterday, I was *rudely* informed (via a random classmate's post on Facebook) that it was 20 years to-the-day, of when I graduated high school. 🤯 The person who posted this (on her own profile –I just happened to see it), was sharing an official-looking grad portrait in her Valedictorian robes, tassel, hat & whatever else, –and I thought 2 things: She looks GREAT! Hasn't aged a day. 😃🤔 ...quickly followed by: Wait ––do I even have any pictures of myself from...
3 months ago • 6 min read